FAQ: Is a single shoot or the Personal Brand Photo Program best for my business?
I’ve had a lot of great chats with entrepreneurs this month about their unique marketing plans, content goals and photos needs.
For some, the Personal Brand Photo Program (aka: a full year of strategy paired with multiple shoots) will support them in achieving their goals, and for others, a one-time shoot really best.
If you’re considering a personal brand photos, I wanted to break down which is best for you, right now.
The Personal Brand Photo Program is right for you if:
You’re a service-based entrepreneur or small agency
Your business is set up for massive growth this year, you’re ready to take action to take things to the next level
You’re committed to consistently SHOWING UP and sharing content this year (every single week)
You’ll thrive with style and story variety in your images from settings to outfits
Your content goes beyond the occasional Instagram post, whether that’s a blog, podcast, e-mail marketing, course creation, contributed content, speaking gigs, digital products or a combo of all of the above
A one-time personal brand shoot is better for you if:
You’re a product-based business founder, and just need some founder photos for your “about” page, a few go-to images per month on social to pair with product shots and a nice mix of portraits for PR
You have a full-time role at company, but are revamping your portraits for the company website and LinkedIn, plus diving into contributed content, speaking gigs and media opportunities as a leader in your company
Your current priority is getting your website ready to launch, but aren’t quite ready to dive into consistent content
You’re a service-based entrepreneur but already have a ton of your own imagery to share, and are just looking to pair it with 4-5 professional photos of yourself per month
